Showing posts with label FSDU and Free Standing Display Unit. Show all posts
Showing posts with label FSDU and Free Standing Display Unit. Show all posts

Wednesday, 25 April 2012

The Uses of FSDus


As part of every marketer's arsenal should be the option of using free standing display units to showcase a product or service they are promoting and trying to sell to the consumer market. Fsdus are typically cardboard stands which are placed at the entrance of supermarkets or at the checkout aisles when people are shopping, in order to show off a new product or a new line that a company is promoting to the general public. The fsdu is going to come in a wide variety of options, colours and designs, sizes, shapes, and different material options (although cardboard is the most common), in order to draw the consumers' attention to the products.

Many consumers will notice the free standing display units as they are shopping in stores. So, whether it is a band that has released a new CD, and wants to showcase it in a music store, or whether it is a new potato chip product being offered by one of the brand leaders, the use of fsdus to show off these new products, and to get the consumer to notice them, is a simple solution, and an extremely cheap marketing solution, which is going to get the job done. Due to the size and magnitude of the displays, and due to the fact that the fsdu is generally put in an area of the store that is easily noticeable (for example, new potato chips will be placed next to the dip aisle, or a new pizza will be placed in the front of the frozen foods section in the grocery store), consumers are bound to notice the product, and are going to be drawn to it.

The use of free standing display units is a great option for the business that wants to save on cost of marketing, yet get the most out of the unit. Due to the fact that they are so prominent, and that consumers are going to notice the units, it is very cheap for a business owner, as they are not going to have to pay for any additional forms of marketing to get the product across to the consumer. By simply choosing an fsdu that is large and noticeable, and by choosing the right location to place the fsdus in any retail outlet, the business owner, or the brand manager for a particular product is going to see the results they are hoping for with very little effort on their behalf, other than by simply setting up the display unit.

No matter what the product is, from a new shampoo, to a new beer flavour being offered, the use of free standing display units is the ideal option to show these products off, get consumers to notice them, and spend as little as possible on marketing. Due to the fact that the
FSDUs speak for themselves, and as they are so prominent, consumers are going to notice them, and will instantly be drawn to a product in a store, whether or not they need the product.


Tuesday, 27 September 2011

Point of Sale Specialist

Point of Sale Specialists 01159 797 925 - FSDUs are a very effective retail display solution which can help drive sales even in the harshest of economic times, calling products to the attention of the public very effectively.  We have been manufacturing FSDUs for many years and are considered to be one of the most creative design and manufacturing teams around. http://www.clearpoint-print.com/

Saturday, 7 May 2011

FSDU and Free Standing Display Unit (Precisely what are they? Where could they be used and why?)

During these times of austerity which affect business and customers alike, it is rather hard for businesses to spare revenue to promote and to get the attention of consumers seeking to restrict their spending. Free Standing Display Units however, really are a very economical way of advertising which often can result in increased sales in even the worst economic circumstances because they are a cost-effective means of drawing the eye of consumers towards the product or service.


Free Standing Display Units (FSDUs) are, as their name suggests, free-standing structures on what samples of a product could be exhibited. These units are normally seen on store counters where consumers purchase their items, because this is a prime location where they're certain to be viewed by the majority of shoppers, so when boasting an eye-catching design in bright colours it can be almost sure that they will draw the eye of possible shoppers towards the product or service they're marketing and advertising.


These FSDUs can be made from a variety of materials including card, corrugated board, correx as well as foam PVC and may even offer intelligent display systems which can be ‘flat pack’ or ‘pop up’ towards saving distribution costs, making FSDUs an even more cost-effective method of marketing.


FSDUs can be made to be employed as a quick, non permanent display unit or perhaps be made more substantial when applied together with a longer-lasting advertising programme. The strategy employed by designers of FSDU’s also follow changing tastes and trends so that the design of the FSDU echos the favoured style of the moment. Nevertheless, regardless of the look, uncomplicated assembly will be the most important focus in the design and creation strategy of any Free Standing Display Unit. Also, the fact that large name brands use these types of display units signifies that it's a tried and tested technique of advertising and marketing that actually works.